Commercial for the New York Times. A man buys a newspaper in a newspaper stand. The man opens and reads the newspaper, and a balloon in a shape of a glob pops out behind his back. Another man looks on the balloon and the man and smiles. The first man starts to cross the streets while reading, the balloon follows him wherever he goes. Curious people look on him. The man enters a square, there’s a horse. The man enters a building, the balloon continues to follow him even to the elevator. In the office. The man puts down the newspaper on his desk. The balloon eventually lies down on the newspaper. The narrator say :”You’ve got the world on a string when you’ve got the New York times”.