A woman serves her husband pizza at the kitchen table. The man is facing the camera and is in conversation with the narrator about the pizza. The narrator discusses Tony’s brand pizza and what makes it better than other leading brands. The man eating the pizza nods along as the narrator lists its qualities and reacts with distaste when the narrator mentions other brands using fake cheese made from glue. The commercial ends with a shot of a Tony’s pizza with the slogan “100% real cheese.”.