Video URL


13160_13286_cadbury_chocolate
Subjects

1983|
Color

Close up of a pinball. The spring pulls back and shoots the pinball. A hazelnut rolls down the shoot. The word ‘Cadbury’s’ quickly passes across the screen. A hazelnut rolls across the last letters of the word. It bounces around the pinball machine, and drops down a hole in the center of the O in the word Whole in ‘Cadbury’s Whole Nut’. Close up of the nut falling down the hole. It drops into liquid chocolate. Camera moves around the pinball board. Close up on the words ‘Don’t Fight It’ in lights. More hazelnuts drop into the chocolate. The words ‘Bite It’ in lights. A pinball moving around a pinball machine. It hits a ‘1000’ mark and the ‘1000’ turns into the word ‘Whole Nut’. Hazelnuts dropping into chocolate. ‘Don’t Fight It Bite It’ in lights. Camera pulls back to show entire pinball machine. The machine turns into two whole nut bars, one in the wrapper, one unwrapped. The word ‘Cadbury’s’ appears beside the unwrapped bar. A chunk disappears from the bar and the words ‘Bite It!’ appear in it’s place.