Commercial for Korvettes Bargain Store; an older, open top fire truck speeds through city streets and arrives at the entrance of Korvettes Bargain Store; a man disembarks, holding a pick ax and wearing a helmet with label “Mayor of Korvettes” on the face, and commands three men in suits to offer a dozen sales to help the “little guy,” in honor of Korvettes’ 25th anniversary; as a reward, the three men appoint the man as the official Mayor of Korvettes, which he replies that they’ve “picked the right man!”; voiceover: “for their 25 the anniversary, Korvettes, the little bargain store that got to be a big bargain store brings yout the biggest bargain ever! The Mayor of Korvettes: wait ‘til he sees how he saves you money!” (Mayor’s speech is cut off)