Commercial for Sealy Posturepedic mattress; woman rises from her Sealy Posturepedic bed looking refreshed and relaxed; she goes about her day by taking the dog out for a jog and flying a kite with her daughter; jingle: “Hey day, my back feels great! It’s a Sealy Posturepedic morning! Come on world, participate! Have a Sealy Posturepedic morning!”; shot of woman on the mattress and male voiceover: “Posturepedic: designed in cooperation with leading orthopedic surgeons for no-morning backache from sleeping on a too-soft mattress! Sealy Posturepedic: invest in something your back you can feel good about, every morning!”