Contains handheld shot footage from inside a gun shop and various male customers who are engaged in conversation more than they are browsing the guns. Snippets of their conversation can be heard, they seem to be discussing guns and shooting experience. The footage starts with a CU shot of a poster on the wall. From here the shot zooms out and pans across the shop eventually settling on a MS of a group of men standing nearby the counter. Various men move in and out of the shop. Shot eventually zooms to a MCU of two men in conversation.