Three commercials are shown. For Grape Nuts cereal a man eats his cereal outside. He calls himself a naturalist and advocates Grape Nuts because they're natural. He eats his breakfast in the wild among tall grass. The next commercial is for Bactine antiseptic spray. In cartoon version, a little girl explains why Bactine is helpful. She sprays it on her and her brother's minor wounds. She sings a small jingle and she, her brother and mom all run around a giant Bactine bottle. In the third commercial for Pioneer cereal, a woman is asked what the definition of degerminate is on a game show. She responds, and then the host of the show expresses that Pioneer cereal doesn't degerminate their crops because it's better for you. The lady then tells everyone to eat Pioneer.