Video URL


13184_UM_9428_commercials5

1950s
B&W

Two Commercials are shown: Listerine mouthwash and Listerine Antizyme toothpaste. The Listerine mouthwash commercial starts with a woman named Marge and a man walking home together after a presumable date. He walks her to do the door but quickly walks away. The narrator explains that Marge will never hold on to a man unless she does something about her breath. Marge is in her bedroom with a pensive look on her face and the phrase, "Something about her breath" repeats. A man sitting down at an office desk then explains with a diagram why Listerine works so well. Marge washes her mouth out with Listerine in the bathroom. The scene changes and she's sitting outside with the man from earlier. The man puts a wedding ring on her finger. The next commercial is for Listerine Antizyme toothpaste. A woman explains how before being Listerine Antizyme toothpaste she would frequently get cavities. After the woman speaks, a man explains further that Listerine Antizyme toothpaste works well. Then a cartoon depicting a cop whose body is a toothpaste tube chases a cavity and beats him over the head.