Commercial from the California Broadcasters Association against drunk driving; a new prison inmate is slowly escorted to his prison cell; other inmates are taunting him as he walks by, frightened; when he reaches his cell, he makes eye contact with his cellmates and cannot mask his fear; male voiceover: “in the last year in California, 350,000 people were thrown in jail for drunk driving. This year, the police are cracking down even more. So, if you’re caught driving drunk, rest assured, you’re going to jail.”; ends with the cell door clanging shut, the new inmate holding the bars and sighing, and a banner superimposed over the scene: “The Party’s Over,” sponsored by the California Broadcaster’s Association.