A commercial for Schlitz beer-- features a Noir-esque scenario, with a detective-looking fellow at the bar, and a lady clad in fur entering the bar to sit next to him. The lighting is dramatic and reminiscent of Classical Hollywood. The detective motions the bartender to bring two beers. The camera cuts to the beer bottles and two empty glasses. The beer is poured and the couple look at each other as they drink. Suddenly the frame shakes and cuts to a shot of the door as a bull emerges from the other side in slow motion. The commercial stops with the frontal of the bull running with the subtitles “Nobody.”