This '50s clip is focused on General Electric’s approach to marketing.

Begins with a woman testing washing and drying machines. The results of the testing are then presented to General Electric’s executives.

GE executives are seen in a New York City boardroom, watching a man's presentation. The man uses a pointer and has his statistics, conclusions, and recommendations listed on large paper sheets sitting on an easel. The executives are dressed in suits and look serious, wise, competent, and eager to make a buck. Several executives review signed documents.