Commercial for Koehler Beer.Koehler Beer executives sit in a board room and discuss the rising sales of Koehler Beer. One of the executives pours himself a beer. The man at the head of the table stands up and speaks to the board. One of the members suggests renaming the beer. CU of a portrait of the company founder angry. Wind crashes through the window and knocks everything over. CU of a goblet of foaming Koehler beer. The board members lift their glasses to the portrait on the wall.