Commercial for Pabst Extra Light beer; man takes a seat at an outdoor table where the folks sitting there have a round of beer, and begins his monologue: “I know you like that light beer, but have you heard the facts? (man next to him says, “facts?”) Facts that will switch you to Pabst Extra Light! Fact: Pabst Extra Light is the first naturally brewed light beer with half the calories of our regular beer (banner on scene of PEL being poured into glass for effect); it’s far less filling! Fact: natural brewing with no artificial ingredients makes it pure beer drinking pleasure! Pabst Extra Light: half the calories, all the taste, naturally! (man raises his glass of PEL) And those, my friends, are the facts of light!”