13160_13314_sure2
1970s
Color
Commercial for Sure aerosol deodorant; flight attendant feels the pressure of working on a plane, but she doesn’t feel it under her arms because she uses Sure deodorant; she likes how it sprays on dry, and she feels confident in doing her job that, once the plane’s full, she can take off her blazer and do her job without showing the stress in her underarms; commercial ends with two cans of Sure deodorant and the byline, “I’m Sure!”